• Qantas operates the only nonstop passenger service from Australia to continental Europe.
• The Perth to Rome route is made possible by the Boeing 787-9's range and Perth's geography.
• Other airlines prefer one-stop connections through established hubs.
• Qantas' Project Sunrise aims to introduce nonstop flights from Sydney and Melbourne to Europe.

Qantas' nonstop service may indicate a competitive advantage in ultra-long haul operations, which could influence other airlines' strategies. The success of Project Sunrise may suggest a shift towards more direct flights, potentially disrupting traditional hub-and-spoke networks.