What Happened
Luxury Airline Adds Five New Destinations Amid Financial Recovery
Luxury airline beOnd has announced the launch of several new routes from Red Sea International Airport in Saudi Arabia, connecting the high-end destination to key European cities. The new services, which will commence in December 2026, include flights to London, Paris, Moscow, Zurich, and Munich, with the reinstatement of the Milan route in October 2026. beOnd will operate these services with A320 family aircraft featuring all-business class cabins. The expansion is part of the airline’s growth strategy, which includes working with the Saudi Air Connectivity Program to build its presence in the region. According to AeroTime, beOnd’s financial situation appears to be improving, with the airline addressing previous liquidity issues and paying outstanding salaries.