Russian Retailer Explores Entry into Airlines Market Amid Turmoil

Wildberries, a leading Russian online retailer, is reportedly exploring the acquisition of Nordwind or Azur Air, according to reports on Aviatorshchina and other mainstream news outlets. The airline’s financial and operational issues may make it an attractive target for Wildberries, which has been expanding its travel business through acquisitions and investments. If successful, the deal could further solidify Wildberries’ position in the leisure market.