Key Takeaways

  • Vueling unveils ‘Rumbo 2035’ strategic roadmap.
  • Airline aims to increase annual passengers from 40 million to 60 million by 2035.
  • Fleet renewal plan includes transitioning from all-Airbus to Boeing 737 MAX.
  • Transition expected to take seven to eight years.
  • Fuel savings of up to 20% anticipated.

Strategic Implications

Vueling’s fleet modernization may indicate a focus on efficiency and cost reduction. The airline’s commitment to Barcelona-El Prat airport suggests a prioritization of regional hubs. The Boeing 737 MAX transition could also benefit from the manufacturer’s experience with the aircraft.