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AEROSPACE NEWS

Dassault Aviation Launches DassaultAir3D Augmented Reality App

Key Takeaways
  • DassaultAir3D allows users to view 3D aircraft models.
  • App available for iPhone, iPad, and Android.
  • Users can sit in the pilot's seat of a Rafale using their smartphone or tablet's camera.
  • App also allows users to scan their face and instantly enter the cockpit.
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Strategic Implications

This innovative app may suggest a focus on immersive customer experiences and digital engagement for Dassault Aviation. The availability on multiple platforms could indicate a strategy to expand the company's reach and appeal to a broader audience. However, the effectiveness of the app in driving sales or increasing brand awareness remains to be seen.

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What Happened

Dassault Aviation Brings 3D Aircraft and Pilot Experience to Mobile Devices

Dassault Aviation has launched the DassaultAir3D augmented reality app, allowing users to view 3D aircraft models and experience the thrill of flying a Rafale. Available for iPhone, iPad, and Android, the app uses the device’s camera to bring the aircraft to life. Users can even scan their face to enter the cockpit and customize their experience. The app was first reported by Dassault Aviation.

Source

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JUMPSEAT
AEROSPACE NEWS
JUMPSEAT
AEROSPACE NEWS

Dassault Aviation Launches DassaultAir3D Augmented Reality App

Sponsored by: Jumpseat Solutions
Key Takeaways
  • DassaultAir3D allows users to view 3D aircraft models.
  • App available for iPhone, iPad, and Android.
  • Users can sit in the pilot's seat of a Rafale using their smartphone or tablet's camera.
  • App also allows users to scan their face and instantly enter the cockpit.
Sign in to view key takeaways Get full access to in-depth analysis and key takeaways.
Sign In
Silver membership required Upgrade to Silver to access Key Takeaways.
Upgrade
Strategic Implications

This innovative app may suggest a focus on immersive customer experiences and digital engagement for Dassault Aviation. The availability on multiple platforms could indicate a strategy to expand the company's reach and appeal to a broader audience. However, the effectiveness of the app in driving sales or increasing brand awareness remains to be seen.

Sign in to view strategic implications Get full access to strategic analysis and expert insights.
Sign In
Silver membership required Upgrade to Silver to access Strategic Implications.
Upgrade

What Happened

Dassault Aviation Brings 3D Aircraft and Pilot Experience to Mobile Devices

Dassault Aviation has launched the DassaultAir3D augmented reality app, allowing users to view 3D aircraft models and experience the thrill of flying a Rafale. Available for iPhone, iPad, and Android, the app uses the device’s camera to bring the aircraft to life. Users can even scan their face to enter the cockpit and customize their experience. The app was first reported by Dassault Aviation.

Source

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